Who Makes Walmart Motor Oil Unveiling the Secrets of Super Tech

Who makes Walmart motor oil? That’s the million-dollar question for many savvy shoppers and auto enthusiasts alike. The quest for the answer is like embarking on a thrilling treasure hunt through the vast aisles of the automotive world. Prepare to dive deep, uncovering the hidden identities behind the familiar Super Tech label, and exploring the intricate dance between Walmart and its oil-making partners.

Get ready for a journey that’s as smooth as a fresh oil change, packed with surprises and revelations.

We’ll start by identifying the key players behind the scenes, the manufacturers that craft the oil that keeps your engine humming. Then, we’ll explore how Walmart chooses these partners, a process that blends quality, cost, and a touch of strategic planning. We’ll also be peeking behind the curtain to see if the same oil flows from the same source, or if it changes depending on the grade or formulation.

Prepare to get your hands dirty with details, from the locations where the oil is brewed to the meticulous quality checks that ensure your engine’s well-being.

Identifying the Manufacturers of Walmart Motor Oil

Understanding the origin of Walmart’s motor oil is crucial for consumers seeking quality and value. Knowing who produces this oil sheds light on its formulation, quality control, and overall performance. The following information provides insights into the potential manufacturers, the selection process, and the variations in oil grades.

Potential Manufacturers of Walmart Motor Oil

The specific manufacturers of Walmart’s motor oil are not always explicitly disclosed. However, based on industry practices and available information, several companies are likely candidates.

  • ExxonMobil: A global leader in the petroleum industry, ExxonMobil produces a wide range of lubricants, including motor oils. Their expertise and production capacity make them a potential supplier for Walmart.
  • Shell: Another major player in the oil industry, Shell manufactures and markets motor oils under its brand and also produces oils for private labels.
  • Warren Oil Company: Warren Oil is a significant independent blender and packager of motor oils in North America. They often supply private-label brands.
  • Citgo: Citgo, a U.S.-based refiner and marketer, has the capabilities to produce motor oils for various retailers.
  • Safety-Kleen: Safety-Kleen, known for its environmental services, also offers re-refined motor oil, which could be a component of Walmart’s offerings.

Walmart’s Selection Process for Motor Oil Manufacturers

Walmart’s selection process for motor oil manufacturers is a multifaceted undertaking, likely prioritizing several key factors.

  1. Quality Assurance: Walmart places a strong emphasis on product quality. Potential manufacturers must demonstrate adherence to stringent quality control standards, including certifications like API (American Petroleum Institute) and ISO (International Organization for Standardization).
  2. Competitive Pricing: Walmart is renowned for its competitive pricing strategy. Manufacturers must offer cost-effective solutions to meet Walmart’s pricing requirements, which benefits consumers.
  3. Production Capacity: Manufacturers must possess the production capacity to meet Walmart’s substantial demand. This ensures a consistent supply of motor oil across its numerous stores.
  4. Supply Chain Efficiency: Walmart evaluates the efficiency of a manufacturer’s supply chain, including logistics and distribution capabilities. This helps minimize costs and ensure timely delivery.
  5. Brand Reputation: Walmart considers the reputation and reliability of potential manufacturers. This includes their track record, financial stability, and commitment to customer satisfaction.

Multiple Manufacturers for Different Oil Grades and Formulations

It is highly probable that Walmart utilizes multiple manufacturers to produce its various motor oil grades and formulations. This approach offers several advantages.

For example, different manufacturers may specialize in specific types of oil or possess unique formulations. This strategy allows Walmart to offer a diverse product line, including conventional, synthetic blend, and full synthetic oils, catering to a wide range of vehicle needs and consumer preferences.

“This diversification also mitigates risks associated with supply chain disruptions, ensuring product availability even if one manufacturer faces production challenges.”

Consider the case of a popular motor oil brand; its availability and formulation may change based on the manufacturer Walmart contracts with at any given time. This practice helps Walmart maintain a competitive edge by adapting to market trends and consumer demands.

Oil Brands and Their Connection to Walmart

Who makes walmart motor oil

Walmart’s foray into the motor oil market has been a strategic move, offering consumers affordable options. This success hinges on the partnerships forged with various oil suppliers, allowing Walmart to provide a diverse range of products under its own branding. These relationships are critical to understanding the motor oil landscape at Walmart.

Direct Affiliations with Walmart’s Motor Oil Offerings

Several well-known oil brands have a direct link to Walmart’s motor oil offerings. These brands often act as the manufacturers or suppliers for Walmart’s private-label brands.

  • Warren Oil: This company is a significant player in the private-label oil market and is a key supplier for Walmart’s Super Tech brand. They manufacture a substantial portion of the motor oil sold under the Super Tech label, offering various grades and formulations to meet different vehicle requirements.
  • ExxonMobil: While not always the primary supplier, ExxonMobil has, at times, provided oil for Walmart. This relationship can fluctuate based on market conditions and supply agreements, but it highlights the potential for collaborations with major oil companies.
  • Citgo: Citgo has also been involved in supplying motor oil to Walmart, particularly for certain regions or product lines. This partnership demonstrates Walmart’s strategy of diversifying its supplier base to ensure product availability and competitive pricing.

History of the Relationship Between Walmart and its Motor Oil Suppliers

The relationship between Walmart and its motor oil suppliers has evolved over time. Walmart has consistently sought to provide cost-effective options for its customers, leading to the establishment of partnerships with companies that could meet its quality and pricing demands.

Initially, Walmart focused on sourcing motor oil from various suppliers, often entering into contracts to secure supply. As the market matured, Walmart began to emphasize its private-label brand, Super Tech. This allowed Walmart to control branding, pricing, and product specifications. The relationships with suppliers like Warren Oil became more critical, as they were entrusted with manufacturing the Super Tech line.

Walmart’s strategy also involved negotiating favorable terms with its suppliers, ensuring competitive pricing for consumers. This often meant large-volume orders and long-term contracts, fostering a mutually beneficial arrangement.

Alignment of Walmart’s Motor Oil Branding and Supplier Branding

The branding of Walmart’s motor oil, particularly Super Tech, is strategically aligned with its suppliers’ capabilities. This is done to provide consumers with products that meet specific performance standards and consumer expectations.

Super Tech’s branding focuses on value and reliability. The packaging often highlights key performance characteristics, such as viscosity grade and API certifications. The oil is designed to meet or exceed industry standards, ensuring that it is compatible with a wide range of vehicles. In contrast, the supplier’s branding, like Warren Oil’s, is less prominent on the final product. The focus is on manufacturing the oil to Walmart’s specifications.

This approach allows Walmart to control the brand message and positioning, while the supplier focuses on production and quality assurance. For example, a bottle of Super Tech might clearly display the API certification, indicating that it meets the required performance standards. This is a direct reflection of the supplier’s ability to manufacture oil that adheres to these specifications. Furthermore, Walmart’s pricing strategy reinforces its branding of value.

By offering competitive prices, Walmart positions Super Tech as a smart choice for budget-conscious consumers. The packaging design is also a critical element, it’s designed to be easily recognizable on the shelf and convey essential information quickly. This allows the consumer to choose with confidence, knowing that they are purchasing a reliable product.

Manufacturing Locations and Distribution of Walmart Motor Oil: Who Makes Walmart Motor Oil

Who makes walmart motor oil

The journey of Walmart motor oil, from raw materials to the shelves, is a complex dance of production, logistics, and quality control. This section dives into the specifics of where this oil is made, how it gets to your local store, and the measures Walmart employs to ensure its consistency and performance. It’s a fascinating look at the behind-the-scenes operations that bring a vital product to millions of consumers.

Manufacturing Sites

Walmart motor oil isn’t produced in a single factory; instead, it leverages the manufacturing capabilities of established oil blenders. These blenders, often industry leaders, have the infrastructure, expertise, and certifications to produce high-quality motor oil. The specific locations can vary based on market demand, supply chain dynamics, and the specific oil grade being produced. While the exact manufacturing plants are proprietary information, the geographic distribution typically aligns with major population centers and logistical hubs.

Distribution Network, Who makes walmart motor oil

The distribution network is a finely tuned machine, ensuring the timely and efficient delivery of motor oil to Walmart stores across the country. The process involves multiple steps and strategic partnerships:

  1. Manufacturing to Distribution Centers: Once the oil is blended, it’s transported from the manufacturing plants to Walmart’s expansive network of distribution centers. These centers act as central hubs, strategically located to minimize transportation times.
  2. Distribution Centers to Stores: From the distribution centers, the motor oil is then shipped to individual Walmart stores. This process often involves a combination of transportation methods, including trucks and potentially rail, depending on the distance and volume.
  3. Inventory Management: Walmart utilizes sophisticated inventory management systems to monitor stock levels and predict demand. This ensures that stores are adequately stocked with the right types and quantities of oil, preventing shortages and minimizing waste.
  4. The Role of Logistics: Efficient logistics are paramount. This encompasses everything from route optimization to load planning and real-time tracking. Walmart partners with various logistics providers to streamline the process.

Quality Control Measures

Walmart places a strong emphasis on quality control throughout the entire process, from raw materials to the final product on the shelf. This commitment is reflected in several key practices:

  • Supplier Selection: Walmart carefully selects its oil-blending partners, often requiring them to meet stringent quality standards and certifications, such as those from the American Petroleum Institute (API). This ensures that the oil meets industry benchmarks for performance and safety.
  • Raw Material Inspection: Before blending, raw materials, including base oils and additives, undergo rigorous testing to verify their quality and purity. This step is crucial for ensuring the final product’s performance.
  • Blending Process Control: The blending process itself is tightly controlled, with strict adherence to formulas and procedures. This minimizes the risk of errors and ensures consistency from batch to batch.
  • Finished Product Testing: Once the oil is blended, it undergoes comprehensive testing to verify its viscosity, flash point, and other critical properties. This testing often includes both internal and independent laboratory analysis.
  • Regular Audits: Walmart conducts regular audits of its manufacturing partners to ensure compliance with quality control standards and procedures. This provides an additional layer of assurance and helps to identify areas for improvement.
  • Consumer Feedback: Walmart actively monitors consumer feedback, including reviews and complaints, to identify potential quality issues. This information is used to improve products and processes.

Quality control isn’t just a process; it’s a culture. It’s about building trust with customers, ensuring they get a product that performs as advertised, and consistently delivering on the promise of value.

Walmart Motor Oil Formulations and Specifications

Danny Makes - Etsy

Navigating the world of motor oil can feel like deciphering a secret code. Walmart, understanding this, offers a range of oils designed to cater to diverse engine needs and driving styles. This section dives deep into the formulations and specifications of Walmart’s motor oil offerings, breaking down the jargon and highlighting the key differences to help you make an informed choice for your vehicle.

Types of Motor Oil Offered by Walmart

Walmart provides a comprehensive selection of motor oils, each formulated to meet specific performance requirements and budget considerations. Understanding the distinctions between these oil types is crucial for ensuring optimal engine protection and longevity.

  • Conventional Motor Oil: This is the most basic and typically most affordable type of motor oil. It is derived from refined crude oil and is suitable for older vehicles or those with less demanding engine requirements. Conventional oil provides adequate lubrication and protection under normal driving conditions. Think of it as the reliable workhorse of motor oils.
  • Synthetic Blend Motor Oil: Synthetic blend oils combine conventional oil with synthetic oil. This blend offers an enhanced level of performance compared to conventional oil, providing improved protection against wear, better resistance to high temperatures, and potentially improved fuel efficiency. It strikes a balance between performance and price, making it a popular choice for many drivers.
  • Full Synthetic Motor Oil: Full synthetic oils are engineered from highly refined base oils, offering superior performance characteristics. They provide exceptional protection against wear, extreme temperatures, and sludge buildup. Full synthetic oils are ideal for modern engines, high-performance vehicles, and those operating in severe conditions. They often come with extended oil change intervals, offering convenience and potentially reducing long-term costs.

Specifications of Popular Walmart Motor Oil Products

The performance of motor oil is determined by various specifications, including viscosity, API certifications, and other performance ratings. These specifications are crucial for ensuring the oil meets the requirements of your vehicle’s engine. Let’s examine the specifications of some of Walmart’s top-selling motor oil products.

Consider the example of Super Tech Full Synthetic motor oil, a popular choice at Walmart. The packaging clearly displays vital information for the consumer. It will include:

  • Viscosity Grade: This is indicated by numbers like 5W-30 or 10W-40. The “W” stands for winter, and the number before the “W” indicates the oil’s viscosity at cold temperatures, while the number after the “W” indicates the viscosity at operating temperatures. A lower number before the “W” means the oil flows better in cold weather, which is crucial for engine startup.

    A higher number after the “W” means the oil maintains its viscosity better at high temperatures, providing better protection during heavy engine use.

  • API Certification: The American Petroleum Institute (API) provides certifications that indicate the oil meets specific performance standards. Look for the “API Service Symbol,” often a circular “donut” on the oil container. This symbol will indicate the oil’s performance level, such as SN Plus or SP, the latest API standards. The API certification ensures the oil meets or exceeds industry standards for engine protection, wear prevention, and sludge control.

  • ILSAC Certification: The International Lubricant Standardization and Approval Committee (ILSAC) also provides certifications, often seen on full synthetic and synthetic blend oils. This certification, like GF-6A or GF-6B, signifies the oil meets fuel economy and emissions standards. This certification is important for vehicles that require a specific level of fuel efficiency and emissions control.

Differences in Formulation and Performance Between Walmart Motor Oil Grades

The formulation of motor oil directly impacts its performance characteristics. The differences in base oils, additives, and overall composition translate into varying levels of engine protection, fuel efficiency, and overall longevity.

Here’s a comparison to illustrate the performance differences:

Feature Conventional Oil Synthetic Blend Oil Full Synthetic Oil
Base Oil Refined crude oil Mixture of conventional and synthetic oils Highly refined synthetic base oils
Wear Protection Adequate for normal driving Improved wear protection Superior wear protection, especially at high temperatures
Temperature Resistance Lower resistance to high temperatures Better high-temperature resistance Excellent high-temperature stability, resists breakdown
Sludge Prevention Moderate sludge prevention Improved sludge control Excellent sludge control, keeps engine cleaner
Fuel Efficiency Generally lower fuel efficiency Improved fuel economy potential Potential for improved fuel economy
Oil Change Intervals Shorter intervals, typically 3,000-5,000 miles Potentially longer intervals, 5,000-7,500 miles Extended intervals, 7,500-10,000+ miles

Consider a scenario where a driver consistently tows heavy loads. In this case, full synthetic oil would likely be the best choice due to its superior high-temperature resistance and wear protection. Conversely, for a commuter vehicle driven under normal conditions, a synthetic blend might provide sufficient protection and a good balance of cost and performance. The choice ultimately depends on the vehicle’s requirements and the driver’s specific needs.

Comparing Walmart Motor Oil to Other Brands

Let’s dive into a comparative analysis of Walmart motor oil, contrasting its offerings with those of other prominent brands in the automotive lubricant market. We’ll examine pricing, customer feedback, and performance characteristics to provide a comprehensive overview. This information should empower you to make an informed decision when selecting the right oil for your vehicle.

Pricing of Walmart Motor Oil Versus Competitors

The pricing landscape of motor oil is dynamic, influenced by factors like formulation, brand reputation, and retail strategy. Walmart, known for its competitive pricing, often positions its motor oil as a value-driven choice. However, the true cost-effectiveness involves comparing the price per quart/liter with comparable products from established brands.Walmart’s motor oil typically undercuts the prices of premium brands such as Mobil 1 or Royal Purple.

However, the price difference might be less pronounced when compared to conventional oils from brands like Pennzoil or Valvoline. Examining the “price per quart” or “price per liter” is crucial, as this metric allows for a direct comparison, regardless of container size.

Customer Reviews of Walmart Motor Oil Compared to Other Brands

Customer reviews offer valuable insights into the practical experiences of motor oil users. These reviews often reflect perceptions of quality, performance, and overall satisfaction.Generally, Walmart motor oil receives positive feedback for its affordability and suitability for everyday driving conditions. However, reviews often indicate that premium brands are associated with perceived higher performance in extreme conditions or for vehicles with specific needs.

  • Many users appreciate the convenience of purchasing Walmart motor oil, as it’s readily available in most of their stores.
  • Some reviewers highlight that Walmart motor oil meets or exceeds the specifications for their vehicles.
  • Reviews frequently mention the importance of following the manufacturer’s recommendations for oil type and viscosity.
  • Negative reviews occasionally focus on issues like oil consumption or perceived performance shortcomings in demanding situations.

Performance Characteristics Comparison

A head-to-head comparison of performance characteristics provides a more objective view. This comparison involves evaluating parameters such as engine wear protection, fuel economy, and high-temperature performance.The following table provides a comparison of Walmart motor oil with other popular brands. It’s important to note that performance can vary depending on the specific oil formulation and the vehicle’s engine.

Characteristic Walmart Motor Oil Mobil 1 Pennzoil Platinum Valvoline Advanced Full Synthetic
Engine Wear Protection Good, meets industry standards. Excellent, advanced synthetic formula. Excellent, superior wear protection. Excellent, robust protection.
Fuel Economy Good, can contribute to fuel efficiency. Excellent, designed for improved fuel economy. Excellent, formulated for fuel efficiency. Good, can contribute to fuel economy.
High-Temperature Performance Adequate, suitable for most driving conditions. Excellent, maintains viscosity at high temperatures. Excellent, resists thermal breakdown. Excellent, stable at high temperatures.
Oil Change Interval Typically standard intervals (as recommended by vehicle manufacturer). Extended intervals possible, depending on the oil grade and driving conditions. Extended intervals possible, depending on the oil grade and driving conditions. Extended intervals possible, depending on the oil grade and driving conditions.

The information in this table is based on general performance characteristics and should not be considered a definitive judgment. Always consult your vehicle’s owner’s manual for specific oil recommendations.

The Role of Walmart in the Motor Oil Market

Walmart’s colossal presence casts a long shadow over the motor oil market, influencing everything from pricing and product availability to consumer perceptions. Its impact is undeniable, shaping the landscape in ways that both challenge and reshape the strategies of competitors. The retail giant’s ability to leverage its size and buying power has created a unique position, making it a force to be reckoned with.

Impact on the Overall Market

Walmart’s entry into the motor oil market significantly altered its dynamics. It didn’t just sell oil; it redefined how consumers purchased it.

  • Increased Accessibility: Walmart’s ubiquitous presence across the United States made motor oil readily available to a vast consumer base, particularly in areas where specialized auto parts stores might be less accessible. Think of it like this: previously, you might have had to drive a bit to find a specific oil. Now, it’s right there, next to the milk and bread.

  • Price Compression: The retailer’s aggressive pricing strategies forced other brands to re-evaluate their pricing models. This pressure led to lower prices across the board, benefiting consumers but also squeezing profit margins for smaller retailers and some brands.
  • Market Share Redistribution: Walmart’s private label offerings, such as Super Tech, gained significant market share, particularly among budget-conscious consumers. This shifted consumer loyalty away from established brands and towards value-driven choices.
  • Influence on Product Formulations: Walmart’s demand for specific performance characteristics and price points likely influenced the formulations offered by its suppliers. This indirectly shaped the types of oils available in the market.

Walmart’s Advantages in the Motor Oil Market

Walmart’s dominance isn’t accidental; it’s the result of several key advantages.

  • Unmatched Purchasing Power: Walmart’s sheer volume allows it to negotiate incredibly favorable terms with suppliers. This translates directly into lower costs, which are then passed on to consumers. Imagine a situation where Walmart is buying millions of gallons compared to a small chain auto parts store buying thousands; the price difference is significant.
  • Extensive Distribution Network: With thousands of stores and a sophisticated supply chain, Walmart can ensure consistent product availability across the country. This guarantees that motor oil is always on the shelf, ready for purchase.
  • Strategic Store Locations: Walmart’s stores are strategically located in both urban and rural areas, ensuring access to a wide range of consumers.
  • Private Label Brands: Walmart’s ability to offer its private label brand, Super Tech, allows it to control the entire value chain, from sourcing to pricing. This boosts profitability and provides flexibility in responding to market changes.

Pricing Strategies and Competitive Effects

Walmart’s pricing tactics have a ripple effect throughout the motor oil market.

  • Price Leadership: Walmart often sets the benchmark price for motor oil. Competitors are then forced to respond by either matching the price or offering a slight discount.
  • Value-Driven Approach: Walmart emphasizes value, offering high-quality motor oil at competitive prices. This strategy appeals to price-sensitive consumers and puts pressure on premium brands to justify their higher prices.
  • Promotional Activities: Walmart frequently runs promotions and discounts on motor oil, further driving down prices and attracting customers.
  • Impact on Smaller Retailers: Smaller auto parts stores and independent retailers often struggle to compete with Walmart’s pricing, potentially leading to lower profit margins or even store closures. This can be seen as a David versus Goliath scenario, where the smaller players must find ways to differentiate themselves, such as offering superior customer service or specialized products.

The Future of Walmart Motor Oil

As the automotive industry evolves, so too must the products that keep it running smoothly. Walmart, a retail behemoth, is keenly aware of this and is already positioning its motor oil offerings for the road ahead. This isn’t just about keeping pace; it’s about setting the pace. The future of Walmart motor oil is a fascinating subject, hinting at technological advancements, sustainability initiatives, and a continued commitment to providing value to its customers.

Potential Future Trends in Walmart Motor Oil Formulations

The composition of motor oil is constantly being refined, driven by factors like engine technology, environmental concerns, and consumer demands. Walmart’s future formulations will likely reflect these trends.Walmart will likely focus on:

  • Enhanced Synthetic Blends: Expect to see a greater emphasis on synthetic and synthetic-blend oils. These oils offer superior performance characteristics, including better protection against wear, improved fuel efficiency, and extended oil change intervals. This shift aligns with the growing popularity of synthetic oils among consumers who prioritize performance and longevity.
  • Specialized Formulations: The rise of hybrid and electric vehicles (EVs) will necessitate specialized lubricants. Walmart may introduce motor oils specifically designed for these vehicles, considering their unique lubrication needs and thermal management requirements. This proactive approach would position Walmart at the forefront of the evolving automotive landscape.
  • Bio-Based and Sustainable Options: Environmental regulations are becoming increasingly stringent. Walmart could explore the use of bio-based oils, derived from renewable resources like plants, to reduce its environmental footprint. This could involve partnerships with suppliers focused on sustainable practices and eco-friendly manufacturing processes.
  • Advanced Additive Packages: Expect the inclusion of advanced additive packages in Walmart motor oil formulations. These additives can enhance various properties, such as viscosity index, detergency, and anti-wear performance. The aim is to provide superior engine protection and extend the life of vehicles.

Planned Expansions or Changes in Walmart’s Motor Oil Offerings

Walmart’s strategic vision extends beyond just the formulation of the oil itself. Changes are planned that will impact how the product is presented and how consumers interact with it.Walmart’s expansion plans may include:

  • Increased Product Variety: Walmart might expand its motor oil selection to cater to a broader range of vehicle types and performance requirements. This could involve offering different viscosity grades, specialized formulations for high-performance engines, and oils tailored for specific vehicle manufacturers.
  • Enhanced Packaging and Branding: Modern packaging and clear branding are critical. Walmart could revamp its packaging to be more informative, user-friendly, and visually appealing. This might involve clear labeling of oil specifications, viscosity grades, and compatibility information.
  • Expansion of Online Availability and Services: Online shopping is more important than ever. Walmart may further integrate its motor oil offerings into its online platform, providing customers with convenient access to product information, online ordering, and home delivery options. This could also include online tools for selecting the right oil for a specific vehicle.
  • Strategic Partnerships: Walmart may forge partnerships with leading oil manufacturers, additive suppliers, and automotive service providers. These collaborations could lead to the development of innovative products, enhanced customer service, and expanded distribution networks.

Walmart’s Adaptation to Evolving Industry Standards and Environmental Regulations

Adapting to change is a must. Walmart understands this and is ready to tackle evolving industry standards and environmental regulations head-on.Here’s how Walmart may adapt:

  • Compliance with Industry Standards: Walmart will ensure its motor oils meet or exceed the latest industry standards set by organizations like the American Petroleum Institute (API) and the International Lubricant Standardization and Approval Committee (ILSAC). This ensures the oils are compatible with the latest engine technologies and meet performance requirements.
  • Focus on Fuel Efficiency and Emissions Reduction: Walmart will prioritize formulations that contribute to improved fuel efficiency and reduced emissions. This could involve developing low-viscosity oils and using additives that minimize friction and improve engine performance.
  • Sustainability Initiatives: Walmart will embrace sustainable practices throughout its supply chain. This could involve sourcing base oils from environmentally responsible suppliers, reducing packaging waste, and promoting recycling programs for used oil and oil containers.
  • Collaboration with Regulatory Bodies: Walmart will actively engage with regulatory bodies to stay informed about upcoming changes in environmental regulations and adapt its products and practices accordingly. This collaborative approach ensures that Walmart remains a responsible and compliant player in the motor oil market.

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